1 December 2010

World AIDS day

The first of December is World AIDS day. The international charity Keep a Child Alive has launched the most unusual Internet donation campaign ever.  

Global celebrities like Lady Gaga, Justin Timberlake are supporting the activity by their so-called digital deaths.

They are dead in order to give life to others. Dozen digital deaths of global celebrities have happened today. They switched off their pages in Facebook and Twitter.

The digital death means that a star singer just has signed off his network page until charity raises $1 million.

 For what?

This is the part of the big Internet donation campaign. It is conducted by the international charity Keep a Child Alive.

About 36 million people are living with AIDS throughout the world. These figures have been revealed by British researchers this year.

In this unusual way the charity is trying to involve people in donation for Indian and African children. According to the statistical data about 14 million kids have AIDS in these regions.

Is it fair? 

Thus,  fans should just pay for celebrities’ coming back to the social network.

However, the organisers claim that the way of charity is not as important as the main goal of it. 

Singers who take part in this campaign have thousands of fans in Facebook and Twitter. If every fan donates even one dollar it will be a real help for saving millions of children lives.  

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